If relying on Booking or Airbnb (and their commissions) keeps you up at night, you’re in the right place.

Managing a hotel, hostel, or vacation rental in 2025 is no easy task.

Often, the business depends on platforms like Airbnb or Booking, which charge commissions of up to 20% and can “hide” your listing if your customer rating drops by a fraction.

Living at the mercy of these apps isn’t just uncomfortable—it’s risky.

Our email marketing consulting service for hoteliers will help you:
🛎️ Increase your direct bookings.
🛎️ Build loyalty among your guests and turn them into repeat customers.
🛎️ Cut costs by eliminating unnecessary commissions.
🛎️ Build a strong and independent brand.

Why is email marketing key in hospitality?

While platforms control the relationship with your guests, email marketing allows you to:

• Communicate directly with guests and filter out those who haven’t behaved well.
• Offer exclusive promotions, saving on platform commissions.
• Segment your database: Are they married with kids? Business travelers? Email marketing helps identify your most valuable customers.
• Gain constant visibility. Email marketing keeps you on your customers’ minds without needing ads.

At the end of the day, it’s about better serving your guests so they enjoy and appreciate their stay, return to your property, or recommend you.

With our consulting services, you won’t just save on commissions—you’ll also be able to filter your guests, targeting only those you want to see again.

How does our service work?

1. Free initial audit. We’ll review your case.

2. Options: We’ll present three consulting plans with varying levels of involvement and pricing.

3. Let’s get to work. We’ll execute based on your chosen plan.

Specialized consulting plans

🔑 Single Plan: Self-help kit for hoteliers

A package designed for property owners who prefer to implement their email marketing strategy on their own.

Includes:

• Step-by-step guide: Learn to create effective campaigns and simple automations.
• Customizable email templates: Ready-to-use designs for promotions, newsletters, and booking confirmations.
• Segmentation checklist: Identify the best ways to organize your guest database.
• Video tutorials: Clear instructions on how to set up tools Mailerlite for a free sales funnel.

Ideal for: Accommodations with a tight budget and a desire to learn.

🛎️ Double Plan: Personalized strategy and support

A collaborative service where we work with you to implement an effective strategy.

Includes:

• 90-minute initial meeting: We’ll design a personalized strategy tailored to your goals.
• Initial tool setup: We’ll help you install and configure your email marketing platform.
• Campaign creation support: We’ll work together on your first promotional emails or automations.
• Training sessions: Learn to manage and optimize your email marketing as we go.

Ideal for: Owners who need guidance but want to be involved in the process.eso.

🍾 Luxury Suite Plan: A full-service email marketing package

We handle everything—from strategy design to execution—so you can focus 100% on your property.

Includes:

• Comprehensive initial audit: We analyze your database and current processes.
• Personalized strategy design: Segmentation, content, and email scheduling.
• Email and automation creation: We craft irresistible campaigns and automated sequences to attract and retain guests.
• Monitoring and optimization: We analyze monthly results and adjust the strategy to improve performance.
• Detailed reports: Get clear stats on opens, clicks, and conversions.

Ideal for: Hoteliers who want results without worrying about technical execution.

Do you have 25 minutes to invest in the future of your business?

👉 Book your free call now, and let’s get to know each other.

Evaluation session: 25 minutes

Who are we?

Good question, thanks for asking.

We’re Fede Aikawa and Vero Furlan, passionate about digital marketing.

After two years working for an agency with over 3,000 clients, we decided to spread our wings and focus on a very underserved sector of digital marketing—tourist accommodations.

Plus, we’re two classic “travel bugs.” We love exploring the world.

For us, this is a way to give back to the people who hosted us during our travels, whether through vacation rentals, BnBs, or small hotels.

(That’s us freezing in Tokyo!)

In addition to consulting, we also offer:

Email Marketing: Strategy implementation, setup of email marketing tools, platform configuration, automations, and newsletters. We’re Klaviyo Partners.

Content Creation: With a journalism background, we’ve published in El Confidencial, 20 Minutos, and Diario Perfil. We bring this expertise to your SEO blog articles.

On-Page SEO: Content creation for positioning, specialized audits, competitor analysis, and keyword research.

But to truly understand what this is all about, let’s talk.

Frequently Asked Questions

How long does it take to see results?

It depends on each case, but results usually start appearing within the first 3 months.

Can I recover data from past guests?

Yes, we can help you organize and use that information effectively.

Do I need prior experience in digital marketing?

No! We handle everything from strategy to implementation.